Everything you Need to Know About WeChat Salesforce Integration
The more interaction channels you have, the better it is. Every prospect or customer has unique tastes, preferences, likes, and dislikes. So, even when it comes to the communication channel, users have their own choices and preferences. Also, they have their own comfort level with a specific messaging platform. For example, the Chinese audience is more comfortable using WeChat for interacting with family, friends, and business. So, along with SMS and WhatsApp integration with Salesforce, WeChat Salesforce Integration is also worth considering to grow the audience base and scale business. It offers a wide range of capabilities to redefine business interactions.
Capabilities to Expect with WeChat Salesforce Integration
Text messaging
Like people use SMS and WhatsApp for messaging similarly, WeChat also offers text messaging capability to its users. Agents can get into one-on-one messaging with WeChat lovers to resolve their inquiries faster over their most familiar chatting platform. Besides, they can send messages in bulk to scale communications and interact with millions of Chinese clients one go.
Hold-to-talk voice Messaging
Another feature offered by WeChat is hold-to-talk voice messaging. With the help of WeChat Salesforce Integration, business ventures can access this feature and easily redefine their support services to improve customer experiences.
Rather than typing and sending text messages, users can communicate faster by pressing the microphone icon or physical button to record a voice message and release to send that or swipe left to delete and start again. This would help to speed up the communication process and reduce interaction session time.
Group Messaging
There can be many instances where businesses need to engage in a group discussion with many people at the same time. WeChat Salesforce Integration helps business ventures to get into group discussions and get collective opinions on a specific topic.
Broadcast Messaging
Users can also count on WeChat to broadcast messaging. No matter whether they want to market, promote, or educate audiences at scale, they can send messages to a larger group of audiences. Users can easily target a larger group of audiences in one go by integrating WeChat with Salesforce.
Also, users can integrate a texting app that offers multiple channels for interaction, including WeChat. For example, 360 SMS also offers 8 pre-integrated channels and full-featured capabilities over all those channels.
Photo & Video sharing and Video conferencing
Like WhatsApp, users can get into media-rich communication with WeChat lovers. They can exchange images, videos and also get into video conferencing for live interactions. This eliminates the need for a physical visit for discussion, submitting documents, etc.
Payments App
WeChat also acts as a payment app and offers an e-wallet service to support payments. WeChat offers Quick Pay, In-App Payment, QR Code Payment, In-App Web-based Payment, and Mini Program Payment to cater to payment requirements in different situations. So, with the help of WeChat Salesforce Integration, agents can send payment URLs and also track click-through rates.
Conclusion
WeChat Salesforce Integration allows users to penetrate deeper into the Chinese audience base and access the capabilities of a super app. Also, with the help of WeChat, users can target WeChat users where they already are, improve customer experiences and business outreach.
